Irresistible Perfume

PrizeShortlist in Shoot (photo/video)
University/SchoolSavannah College of Art and Design
ArtistZhou Peng

The concept of this photoshoot is for the promotion of a perfume brand. My idea is using hyperbole and a comic way to show a superlative performance of the product instead of the traditional romantic approach.

Trained as a painter in his young age, then studied visual art of Chinese traditional theatre at Shanghai Theatre Academy and M.F.A Photography at Savannah College of Art and Design. The artist applies the findings grounded on ancient philosophies and cultural anthropology as the method of photographic creation to interpret the world around him, involving a series of complex concepts including Relativity, Contradiction, Changes and Harmony. His artworks are full of intensive personal aesthetics and create a unique abstraction style. He lives and works in Atlanta.