Icon Made of Sand #01 “Nike AIR JORDAN 1”

PrizeFinalists in Create (art)
CompanySeitaro Design, Inc.
Artistseitaro yamazaki
CreditIcon Made of Sand ?01 “Nike AIR JORDAN 1”
Video URLView

How will our consumption look when seen from the perspective of people in the future with different values? The Nike Air Jordan 1 is made of sand and the logo mark is in acrylic. The symbol of consumption is detached from the functional material, and the two elements are crafted from differing materials and given a different sense of time. The concept is deconstructed and rebuilt from two materials in different times. We have icon preferences, these icons are a part of our lives, and we consume them. In this sense, the work is like a letter from the future to all of us.