Lollipop Land

PrizeShortlist in Illustrate (graphic)
University/SchoolSchool of Visual Arts
ArtistYunbo Shim

Lollipop Land is a hypothetical candy-themed amusement park which would be located in Orlando, Florida. To convey the fun and exciting mood, vibrant colors with playful typography were used. For the logo, the ascenders and descenders of the letters were consciously altered in order to emulate the feeling of a rollercoaster ride.