Reading Mountain No. - "Mountain Song" tea packaging design

PrizeOfficial Selection in Illustrate (graphic)
CompanyHunan Shanhai creative culture design
ArtistBai yi
ClientHunan Yueshan Tea Co., Ltd

The design story of China is told by The Oriental aesthetics of China. The main visual inspiration of the packaging comes from the picture of thousands of miles of rivers and mountains. Therefore, the main visual symbol of the design adopts the character of mountain as a big idea, which is expressed by the momentum of overlapping mountains and interpreted by three-dimensional expression. In the use of color, mountain blue and water blue are used as visual communication. It highlights the particularity of the brand. The whole package is simple but not simple, the main visual design is very good