Li Ning Boom Fiber Technology promotion video

PrizeOfficial Selection in Illustrate (graphic)
CompanyWDP-Wonderland Digital Production
ArtistLiao Hangyu
Design TeamBrand-LINING Production Company-WDP Executive Producer -Liao Hangyu projects producer-Suliang Zhen Visual Director-Cao ZhiQiang
ClientLi Ning
CreditCao ZhiQiang
Video URLView

In order to promote Li Ning's latest Boom Fiber Technology, we designed a lively short film. Through the dynamic motion design and meticulous texturing and rendering, we visualize the complex technology into easy-understanding selling points.Enjoy the interesting journey of animated storytelling.