Harrisons Sauces Rebrand

PrizeOfficial Selection in Illustrate (graphic)
CompanyPhd Design
ArtistMax Ward
Design TeamNeil Sargeant, Max Ward, Peter Howard, Matthew Pinfield
ClientB.I. Europe

COMPANY Third generation family owned sauce manufacturer recognised their brand was old, tired and in danger of being marginalised. PROJECT Re-energise and evolve the Harrisons brand with a new design, new logo, new colour scheme, new social media, new packaging, new narrative, increased flavour range, innovative direct mail. RESULT Refreshed packaging carrying the new branding and colours is being rolled out to universal positive comments and increases in sales and enquiries. The new style Harrisons Sauce range is set to carry the brand forward to the next stage of the business.

We design things. Bespoke and creative things that make your company, products and services more attractive, interesting and memorable in the eyes of your customers… simple, yet very effective! Our award winning little company has been merrily doing this since 1992, and our 1000’s of clients love it, they’ve grown with us and stuck with us.