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    My name is Alex Novo, I’m a photographer.

    The world without photography will be meaningless to us if there is no light and color, which opens up our minds and expresses passion.

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    Building Intercultural Connection

    PrizeOfficial Selection in Illustrate (graphic)
    CompanyEddie Lin Graphic Design
    ArtistEddie Lin
    CategoryProfessional
    ClientMandarin360
    CreditEddie Lin
    Video URLView

    Mandarin360 is a Mandarin language school that aims to be the bridge to connect every non-Mandarin speaker in Taiwan interculturally. It’s not a typical language school that only teaches you phrases and grammar. It coaches you on cultural immersion and community integration through its interactive classes. In this project, I simplified their old logo and extended the brand system based on the brand mission—building connections. Color gradients and an infinite loop graphic visualize cultural immersion abstractly. Bold typography represents the bravery of people moving to a new country and spe