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    A Painted Airplane Represents Shenzhen, the City of Mountains, Sea and Innovation

    PrizeOfficial Selection in Illustrate (graphic)
    CompanyDDBranding, ING Design
    ArtistDDBranding, ING Design
    CategoryProfessional
    ClientShenzhen Airlines
    CreditShenzhen Airlines
    Video URLView

    Shenzhen links seas and mountains and is a home to rare bird species. The designer takes in Shenzhen's natural features and the return of birds to the forests, to create the scene of crossing landscape and getting close to nature. The plane's body contains the outlines of Shenzhen's iconic buildings, like Ping An Financial Centre, Bay Glory Ferries Wheel, etc. This has the dual meaning of "flying over the horizon and across the skyline," in line with Shenzhen Airlines' cultural core of "adding wings for a better life". Carrying the city’s cultural IP, it accompanies travelers on every journey.