PersonaliTies

PrizeOfficial Selection in Use (product)
CompanyStjepko Rošin
CategoryProfessional
ClientSelfinitiated
CreditRobert Mati?

The idea is to design ties with a departure from the conventional. Using innovation to push the boundaries of production and to give new value to endangered traditional skills and crafts. Ties are personalized by design because a person chooses them by character, mood, age, outfit, and physical characteristics, and it is achieved by different forms and the number of type interventions according to the traditional shape of the tie. A broad spectrum of use is also possible concerning the occasion, specific situation, event or environment, and the time of day and season.