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    My name is Alex Novo, I’m a photographer.

    The world without photography will be meaningless to us if there is no light and color, which opens up our minds and expresses passion.

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    Email: support@licc.uk
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    Dotline Branding Project

    PrizeOfficial Selection in Illustrate (graphic)
    CompanyTomodachi Ltd
    ArtistTomohiro Kaji
    CategoryProfessional
    ClientDotline Inc
    Video URLView

    Challenges: Recruitment of excellent human resources, diversify administrative costs and investments in the businesses developed under different names from the company such as “Dream Town PROJECT” (a total of 22 businesses with different names are not remembered within the company, nor are they known to be operated by Dotline). Solution: Development of a unified business name, renewal of the corporate philosophy, and a new brand strategy to break away from the welfare company (design of an easy-to-understand Purpose and CI for prospective employees).