PostalCria (Postcard series)

PrizeOfficial Selection in Illustrate (graphic)
University/SchoolMackenzie Presbyterian University
ArtistJulia Sales Luiz De Souza
CategoryNon-Professional

'PostalCria — From the Ghetto to the World,' a postcard series that merges graphic design with socio-economic sustainability. Departing from traditional city-centric narratives, it spotlights São Paulo's low-income neighborhoods to celebrate their unique identity. Expressive typography defies conventions and illustrates each region's distinct features with a fresh perspective on marginalized areas. 'PostalCria' reimagines the postcard, turning it into a powerful vehicle for representation and inclusivity, showcasing the vibrant culture, history, and untapped potential of each community.