Rebranding InvestCloud: Transforming the Future of WealthTech

PrizeOfficial Selection in Illustrate (graphic)
CompanyBlue Bat Design
ArtistCecilia Kembel
CategoryProfessional
ClientInvestCloud
Video URLView

Blue Bat Design led the 2024 rebranding of InvestCloud, redefining its identity to reflect innovation, leadership, and client-centricity in FinTech. Through a bold new logo, refined messaging, modern design systems, and a dynamic website, we unified the brand’s vision and values. Launched on October 1, 2024, the rebrand garnered national press, strengthened internal alignment, and positioned InvestCloud as a global leader. This transformation exemplifies Blue Bat Design’s expertise in impactful, strategy-driven branding.

Bio
Blue Bat Design is a creative consultancy specializing in brand strategy, design, and marketing for financial services, SaaS, and technology companies. With expertise in environmental graphics, trade show displays, large-scale branding, and digital campaigns, we craft innovative solutions that drive business impact. Our collaborative approach blends strategic thinking with creative excellence, delivering cohesive, results-driven designs that resonate with audiences and elevate brands. Blue Bat Design is proud to be a certified Women Owned business.