Cohesion Co-working Naming and Branding

PrizeHonorable Mention in Application Design
CompanyStudio X
Artist Rufus Turnbull
CategoryProfessional
Design TeamValerie Kwong
ClientKWG
Video URLView

Studio X created the branding for Cohesion, a new co-working concept and developed a branding solution that works across all platforms including website design, staff uniforms and all printed brand collateral. Studio X was responsible for creating the brand name to work in both Chinese and English. “Cohesion” is the synchronisation between complementary entities which echoes the Chinese name “Mù lín”. Together the naming presents a sense of permanence and vitality where people work together to create a secure future.

Bio
Our in-house experience and expertise unites architects, interior designers, branding specialists and strategic geniuses. We are all passionate and obsessive about what we do, creating outstanding commercial environments from the outside to the inside, and beyond. From buildings to interiors, brand identity to websites. Our reputation as a team of original thinkers continues to grow. And we remain committed to producing thoughtful concepts that our clients and their customers can truly believe in.