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    My name is Alex Novo, I’m a photographer.

    The world without photography will be meaningless to us if there is no light and color, which opens up our minds and expresses passion.

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    Vespa Advertisement

    PrizeShortlist in Illustrate (graphic)
    University/SchoolThe University of Texas At Arlington
    ArtistMersing Nguyen
    CategoryNon-Professional

    My father once owned a Vespa in his heyday and would talk about the "good ole days". This iconic Italian scooter, the Vespa allows you to pretty much travel to any destination. With the current state of Covid, the impact is significant in the way companies choose to advertise. This campaign was designed to allow the viewers to get away for a moment in time, but also grounded in the realities of our daunting situation.
    I wanted to show the inclusivity of a multi-national group of consumers by including people from different creed, gender and background.