World Chess Hall of Fame Identity

PrizeShortlist in Illustrate (graphic)
University/SchoolRhode Island School of Design
ArtistMuhaddisa Ali
CategoryNon-Professional
Design TeamMuhaddisa Ali
Video URLView

Imagined visual identity created for the World Chess Hall of Fame. The identity builds its visual system through manipulating the checkers of the chess board and re-presenting them in a novel way. It captures the movement and strategic calculation that is the essence of chess and uses it to build its visual imagery