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    The world without photography will be meaningless to us if there is no light and color, which opens up our minds and expresses passion.

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    SPECTRA

    PrizeShortlist in Installation Art, Honorable Mention in Installation Art
    CompanyNEWSUBSTANCE
    ArtistPatrick O'Mahony
    CategoryProfessional
    Design TeamNEWSUBSTANCE
    ClientGoldenvoice - Coachella
    CreditCopyright: Goldenvoice, Credit: Don Idio
    Video URLView

    SPECTRA is a seven-storey installation allowing visitors to the Coachella Valley Music and Arts Festival to journey through spirals of colour and view the site from an entirely new perspective. After 19 years of Coachella’s heritage, NEWSUBSTANCE is the first UK company to ever be commissioned for a piece. A site-specific response, SPECTRA encapsulates California's iconic sunrises and sunsets and is unparalleled in its artistic and architectural achievement; consolidating extraordinary engineering and unique aesthetic design to push the boundaries of what can be created in the artistic realm.