Storie Di Seta
PrizeShortlist in Illustrate (graphic)
The idea for Storie Di Seta, the new perfume campaign by Salvatore Ferragamo, is placed in the four worlds - Savanna, Garden, Jungle and the Ocean.
My designs for the still visuals on Salvatore Ferragamo campaign included five visuals, one for each world, and the main visual, which contains elements from all the worlds.
Giant and miniature animals are inhibiting man made gardens, and open spaces, while vegetation grows in the wild landscapes.
I wanted to give a campaign surreal feel, emphasizing the beauty of the world of nature, which was embodied in every scent.