Moto Impression Japan 10th Anniversary Sake Bottle

PrizeShortlist in Illustrate (graphic)
CompanyAizawa Office
ArtistYukihiko Aizawa
Design TeamYukihiko Aizawa, Yuki Mori, Chiaki Kimura
Video URLView

This is the 10th Anniversary Sake Bottle for the brand that conveys Japanese culture to customers through sake. The letter in the center of the label looks like a single Chinese character, but it incorporates the English alphabet "10th moto" representing the 10th anniversary of the brand, taking into account the cultural nature of sake. The other is a symbolic visualization of the ten years of accumulation in the form of ten lines.The lines, which thicken from the bottom to the top, represent the brand's development and bonds.