PrizeOfficial Selection in Illustrate (graphic)
CompanyMMAC Visual Art & Design
University/SchoolColumbia College Chicago
ArtistMy Linh Mac

The name ‘Moosta’ simply means monsters in kids’ accents and the logo was created by a sketch of an imaginary ancient germ fighter monster with highly advanced detective-like germ antennas. Moosta has a strong brand identity, a bright pastel color palette, and a one-of-a-kind sustainable packaging design. The most challenging one of this design is finding a solution to make sustainable materials such as powder-coated glass bottles kid-friendly. By incorporating bubble silicon as protective cushions for the bottles, the final design is not only obviously captive and fun to play with.