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    The world without photography will be meaningless to us if there is no light and color, which opens up our minds and expresses passion.

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    Phone: +1 (800) 456 37 11
    Email: support@licc.uk
    Contacts
    Phone: +1 (800) 456 37 11
    Email: support@licc.uk
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    Caterpillar Technology Experience

    PrizeOfficial Selection in Decorate (interior)
    CompanyFilbak Branding Espacial
    ArtistDaniel Guevara & Laura Díaz
    CategoryProfessional
    Design TeamDaniel Guevara Luna, Laura Díaz del Pino, Julia Díaz Liñán & Pablo Iranzo Navas
    ClientCaterpillar
    CreditLolo Mestanza
    Video URLView

    Caterpillar creates the "Technology Experience", a technological room with simulators and remote controls to learn how to operate its most avant-garde machinery. The interior design is futuristic and flexible, with lighting effects that create a real WOW effect. Light plays a crucial role in the visitor experience: from a theatrical anteroom to photoluminescent graffiti showing the grunge side of the brand, accompanied by light boxes framing Caterpillar's cutting-edge technology. The room fuses technology and industry, conveying the essence of the brand in an innovative and surprising way.

    Bio
    Filbak is born as a revolutionary new concept that combines interior design and graphic design. A conceptual mix that specialises in applying the brand to the space, what we call SPACE BRANDING. Our methodology is based on Strategic Interior Design, which allows for a holistic vision of the project, combining technique, functionality, aesthetics and marketing. To this end, at Filbak we analyse your company or personal project to adjust it to your needs, optimize it and bring the excitement back… #feelback #filbak