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    HANAGATA

    PrizeOfficial Selection in Use (product)
    CompanyD-WEBER inc. / 4 DESIGN
    ArtistKENICHI MIZUNO
    CategoryProfessional
    Design TeamFUJITA Corporation,BBS JAPAN
    CreditA beautiful mould with a family crest and petal motif.
    Video URLView

    It looks like an object, but it's actually a »mould«. This is for making chocolate. Japan's Toyama Prefecture is a traditional city for the foundry industry. This product is designed by us. It was made by Fujita Corporation, a small town in Toyama City.A beautiful mould with a family crest and petal motif consists of 6 parts. The separated figure is based on Japanese sweets. BBS JAPAN from the same prefecture cooperated in the design of this chocolate. In Japanese, the mould is called KANAGTA. And those who have inherited this wonderful tradition are called HANAGATA,likening them to flowers.

    Bio
    Started his own studio in 2000. He is mainly involved in projects in the car industries.JIDA (Japan Industrial Designers' Association) Member.In addition, under the original brand [ 4-DESIGN by D-W ] that he started himself, he has announced a number of design products that pursue originality with respect for tradition and materials. he has recently produced works focusing on small local factories. And he works with the city's public relations department to disseminate its appeal to the world.At TEDxAnjo 2022, he talked about the power of design.